Category Archives: News

What’s new at Beach Abode Living and in the industry of beach style homewares

Meet The Man Behind The Orange Hibiscus

Screen Shot 2015-05-06 at 3.01.10 PMMeet Matt Jeanes, (self portrait above)
UK Professional Artist and creator of the Orange Hibiscus
This beautiful water colour painting (below) is the inspiration for our new print ‘Hibiscus’ print.Screen Shot 2015-05-07 at 11.56.56 AMMatt knew he wanted to be an artist from an early age and started his career working on children’s product illustration most well known titles including My Little Pony, Care Bears, Postman Pat, Roland Rat, Thomas the Tank Engine.

Later, he became the lead artist and brand champion for Hallmark (Forever Friends) worked as a Disney artist drawing Winnie the Pooh, Tigger, and developed the style for the popular ‘Eeyore’s Little Scribbles’.

We are thrilled with our new limited Edition “Hibiscus” Design Cushions. They are sure to be a real sensation this season. I’m sure we’ll be seeing more of Matt’s work in our future collections.

Screen Shot 2015-05-15 at 11.35.07 AM ‘Hibiscus Mint’ (above with ‘Groove’)
‘Hibiscus White’ (below with ‘Trio Yellow’ and ‘Beach’)
Trio Yellow, Hibiscus and BeachDiptic Star Yellow Hibiscus Mint

Diptic Hibiscus WhiteDiptic Hibiscus Mint

Available from 10th July 2015 – Shop NEW products now >

 

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“House Rules” Features Beach Abode Living Outdoor Cushions

ANY new deck comes alive with BRIGHT, OUTDOOR CUSHIONS

On House Rules Channel Seven June 7, 2015 Whole House reveal, Ryan & Marlee decorated their custom built timber seating with Beach Abode Living outdoor CHEVRONS and FISHSCALES.

IMG_4454IMG_4455IMG_4456IMG_4461IMG_4452IMG_4462ryan and marleeCheckout the designs they used here:

CC8 ORANGE FS CC7 LIME GREEN FS CC3 RED BLUE CHEV CC1 MYK BLUE YELLOW CHEVScreen Shot 2015-05-01 at 5.07.45 PM

 

 

What properties does an OUTDOOR CUSHION have?

Ask anyone, they’ll say an outdoor cushion can be left outdoors and it will survive….

Hmmm, are we talking Bear Grylls type survival skills of a simple home decor item?

Apparently yes.

(Not to mention they should be good looking as well!)

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Most of us want any item we buy to do what it says on the packet, but many so called ‘outdoor cushions’ are either WATER RESISTANT or UV RESISTANT. The majority are not both.

But a 3rd property that is essential to any good quality outdoor cushion is MILDEW RESISTANCE.

Otherwise, they may actually start to develop black spots and stains after a few weeks exposed to heavy overnight condensation.

condensation causes mould

I’m not saying an outdoor cushion should deflect bullets, but it should give the user suitable value for money considering the weather conditions the items will be exposed to.

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Insist on an outdoor cushion that suits your lifestyle and the environment in which you live.

Water Repellent Blog

Buy outdoor cushions with at least these 3 properties:

  • UV Treated
  • Water Repellent
  • Mildew Resistant

UV Resistant Blog

Even though Bear Grills is an “Outdoors Man”, he does venture indoors from time to time too, I’ve heard. “Outdoor Cushions” are no different. If you’re not using them for long periods, bring them in. They’ll last even longer.

Looking for outdoor cushions with all 3 properties?

View our range online now: www.beachabodeliving.com.au

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Giving Mum A Gift She’ll Remember

Family sitting in hammockMother’s Day is on the 10th of May. (Yep, 10 days from now!) It creeps up so fast! and you want to give Mum something she’ll love but the joy of giving can sometime be preceded temporarily by feelings of anxiety and confusion – What should I get her?

Relax and go with your heart. You know she loved that clay ash tray you made her in grade 3 and she doesn’t even smoke, so you can’t fail!

Checkout a couple of our top picks for this Mother’s Day.

We’ll even throw in a 10% discount if you choose these suggestions (No pressure) :)

1. The All encompassing, Extra Large Tote:

from $44.99 (10% off – now $40)

Win.A.New.Beach.bagScreen Shot 2015-05-01 at 5.07.45 PM

2. Does she love pink? This is a no brainer. This is what my Mum’s getting :) Pink Flamingo cushion. from $39.99 (10% off – now just $36)

Pink_Flamingo_FrontScreen Shot 2015-05-01 at 5.07.45 PM

3. Out of ideas – The Ultimate Gift Card (10% off to a max of $100)

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Simply enter the code: JUST4MUM at the checkout to receive your discount.

Happy Mother’s Day to all the Mum’s, Grand Mum’s and Great Grand Mums. Mum’s to be and Mum’s of fury kids. You do a great job. Thanks so much. We love you. xx

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Swatch This Space…

Ever bought an item online only to be disappointed when it arrives on your doorstep because the colour is wrong?

Problem:
COLOUR-MORPH-ONLINE-A-PHOBIA – The fear of buying something online in case the colour of the actual item is different to what it appears on your computer screen.

Solution:
We now offer free SWATCHES!
(no, not the watches!) … FABRIC COLOUR SWATCHES, so you can see the colour of the fabric for yourself before you buy. Eliminating the disappointment if it’s not quite right.

Problem solved!

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Colours1. Choose a colour.

2. Ask us for a fabric colour swatch – info@beachabodeliving.com.au
    (Include your name, colour choice and address.)

3. Be 100% confident in your online purchase.

Just another reason to shop with Beach Abode Living.

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Trending Colours For Spring Outdoor Homewares

THE IN COLOURS FOR SPRING!

Aussies love entertaining and we love the outdoors, so with SPRING already upon us, it’s time to spruce up the outdoor lounge, daybed, backyard, pool area, deck or verandah and get the outdoor room ready for action!Screen Shot 2014-10-31 at 11.16.03 AM

THE TREND IN HOME WARES THIS SPRING 2014 / SUMMER 2015

  • Brightly coloured cushions and accessories
  • Block colours – Yellows, Oranges and Lime Green predominantly
  • Geometric, simple, uncomplicated patterns
  • A two-colour palette and reversible designs
  • Tropical prints such as Flamingos and Pineapples are also popular

Limited Edition Designer Pineapple Cushions will be available early December 2014…Facebook icon

Like us on Facebook to be the first to know!

New Palmapple design

‘Palmapple’ (Palm trees on the front / Pineapples on the back) 45x45cm and 60x60cm look great in a range of colours – Orange and yellow are our HOT PICK

palm yellowPalm Orange

Pink Flamingo – 45x45cm & 60x60cm are ALL THE RAGE

Pink_Flamingo_Front

Pink Flamingo - lilyonlinemagazine december xmas issue gift guide

(As seen in Lilyonlinemagazine – Christmas issue Gift Guide).

For a FRESH LOOK: Orange and Limegreen orange

For a COASTAL LOOK: Mykonos Blue and Yellowblue yellowFor a SOPHISTICATED LOOK: Pink and Aquapink aquaFor a CLASSIC LOOK: Red & Blue

redblueJust another reason to shop at Beach Abode Living…

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Checkout the range of ‘Yellow’ products available online now

Checkout the range of ‘Orange’ products available online now

Top 5 Questions People Ask About Home Styling

Yvonne[5]In an interview with expert Stylist and owner of Cre8tiv Home Styling, Yvonne Thomas shares her interesting and valuable insight into the industry of home styling.

Q - Yvonne, firstly I have to ask, what actually is home styling (or home staging) and how is it different from interior decorating?

A – Great question! It’s one I get quite often.

Home styling (or home staging) is used when you are about to offer your home for sale. The goal of staging is to make the home appeal to the greatest number of potential buyers in the marketplace as we can. We do this by using furniture and accessories to improve a properties appeal and transform it into a home and lifestyle that anyone would love to see themselves living in. If you can do this well, then you have a greater chance of selling your property quicker and you will get higher offers for it. It’s part decorating, part marketing, and part psychology.

An interior designer, on the other hand, works closely with the client and takes into consideration their personal preferences. The client generally has strong specific tastes on what they like and it’s the designer’s job to pull all this together to make sure the theme they want works in their home.

The main difference between the two is that property stylist’s focus is on the potential buyer and the interior designer focus is on the home owners personal taste.

CHS - Childs Room[5]

In the photo above I turned this child’s bedroom into a functional room for either young children, teenage kids, or even use as a guest bedroom, which both appeals to the market and helps the buyer picture the potential the space has to offer.

Pinterest - Room[5]Source: http://www.pinterest.com/pin/537758011728281096/

Above is a room that has been purposely designed as a child’s bedroom. From a home staging perspective, this limits the potential of the room and locks the buyer into a ‘one purpose’ room. This may be ok for a home that is marketed towards young families, but the use of giraffe’s and monkey murals on the wall limits the age group to the very young.

Q – Why is home styling so important when people are trying to sell a property? (if you have any statistics also:)

A – Styling a home for sale is more important than most people realise. It’s like when you go to sell your car. You wouldn’t really just advertise it before giving it a wash and detailing inside, or fixing minor things so its was all working in order. You can sell it without doing all that but your not going to get top price for it and it won’t appeal to many people. Buyers would look at those imperfections and would offer you a lower price for it, mainly because of the perception it hasn’t been looked after and all the work they have to do to fix it.

It’s the same with a house! To give yourself the best possible chance of selling it, you would clean it, de-clutter, and present it in the best possible light. And by arranging furniture and accessories in a much more appealing way so it flows seamlessly throughout the house, you have the best possible chance of a quick sale and for a higher price.

To show you the difference it can make, let me give you some statistics that one of my colleagues put together from a survey of 150 homes.

Non-Staged Homes Staged Homes
Average days to sell 22 days 9 days
Sales At auction 84% 97%
Average % above asking Price 0.4% 7.8%

As you can see, staging really works! These statistics are pretty consistent no matter where you go in Australia or the USA, where this concept was first established over 20 years ago

When a property is not staged, it allows the buyers the opportunity to focus on all the house’s little details, like the walls, the floors, and all the little imperfections of the house. A stylist’s job is to sell the potential the property has to offer the new buyer … not all the work they have to do to it!

Before (below)

CHS - Before Mbed1[5]Working with my client’s pieces & simply re-arranging. I brought in a few pieces to complete the look for this master bedroom.

After (Below)

CHS - After Mbed[14]

Before (below)

CHS - Before Outside[7]

After (below)

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Q – You’re an expert stylist so you’ve transformed many homes. How do you decide what look you’re going to try to achieve for a project?

A – Deciding what look to go for is pretty easy. It’s a matter of first looking at the area the property is in and the style of the home. Then it’s a matter of working out what type of buyer is typically in the market for this type of home (your real estate agent will have a good idea of this), and then working within the sellers budget to achieve the look potential buyers would love to see in a home. I work with my client’s pieces and then we work on what else is needed to complete the look.

CHS - After Unit  [7]

(Above) This after photo I used the developer’s own pieces and then added more within their budget to get this look for a young single person, as it’s a great location and vibe.

CHS - After Bed3[5]

(Above) This was for a client’s family home with a spare room which I turned into a guest room using the client’s furniture & art. Then I added in accessories – lamps, cushions & a throw.

Q - Do I dare to ask, what do you think of these reality TV shows where different teams of people are competing against each other while renovating and decorating different rooms within the same house?

A – I love those shows! They have definitely helped homeowners to become more aware of how furniture and accessories (including cushions!) can totally transform the look of a room and sell a house. I must admit I’m a little addicted to these shows although I can sometimes go a little nuts with why they do some things at times!

One of the things some teams do wrong is they add too much of their own personal taste into a room, which can often be quirky and left of field. Sometimes this works but at other times it over powers a room and throws off the whole feel of the space.

Still, I love all the before and after’s of the rooms.

Q - And finally, do you think the knack of home styling is just something you either have or you don’t? or is it a skill you can learn?

A – Styling, just like interior decorating, is very much a personal taste. With styling a home for sale there are certain rules you should follow, but it’s still a skill anyone can learn. Practice and keeping in mind you are styling for an entire market segment and not one individual is key. There’s really no right or wrong when it comes to styling; its just experience and knowing what works.

I do believe there are naturals and they find it easy to see a room without anything in it and know what would work. It definitely can be learnt and the skills refined with experience.

I’m going to sneak in another quick question Yvonne, what would be your 3 hot tips for anyone who wants to give home styling in their own home a go (or is currently competing on The Block)?

Last season I was so addicted to The Block! I loved the transformation of that amazing building. I wonder how this season will go?

My top 3 tips on styling your place for sale would be -

  1. De-clutter – get rid of all personal items, papers, excess family photo’s off walls, toys, junk mail etc. Throw away, give away, store away, or sell this clutter. You really want to open up the house as much as you can. Buyers intuitively look for space when buying a home, so freeing up walls and corners of clutter can really open up a room.
  2. Once you’ve de-cluttered, walk through your home with a fresh eyes. Try to see it as what a buyer would see. Start at the front door and walk through the house and ask yourself- What is the flow like? Is it easy to walk through without being blocked? When you walk into a room, where are you eye’s naturally drawn to? This is the focal point of the room and if it’s not where you want people to naturally be drawn to, then it’s time to re-arrange.
  3. Accessorize! Accessories are what make any the space ‘pop’ and gives that “wow” factor. Cushions are a MUST for lounges and bedrooms, as well as artwork, lamps (not little ones), vases, plants, and books to name a few. But don’t over do it and clutter the home up either. Balance your space!

Good to know!

Well thank you so much Yvonne for sharing your wisdom and I know I’ll definitely be taking the advice from you to get top dollar for my home.

For more info about Cre8tiv Home Styling or to contact Yvonne for a consultation, visit her website:

http://cre8tivhomestyling.com.au/

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Photo Sources

Cre8tiv Home Styling

Unit – Your Style Homes

Get All The Information

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You walk into a beautiful store, full of beautiful things.

You’re greeted by the shopkeeper:

“Good morning, let me know if there’s anything I can help you with.”

“Thankyou” you reply, but you probably prefer to be left to your own devices.

You browse the shop looking at everything and occasionally picking things up to turn them around in search of the tag.

You might find the brand name, or the price but perhaps occasionally you find something more.

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The answers to your questions. The solutions to your problems.

If you have ever experienced cushions that fade, cushions that have become mildewed or wet in the rain. You know that these are 3 things an OUTDOOR CUSHION MUST HAVE.

So now you also know you’re getting GREAT VALUE for MONEY.

Swing tags should give you more information about the product than just the price. They should help you make informed decisions, saving everybody time.

All our swing tags and care labels are designed to inform customers of the things they care about.

Just another reason to choose Beach Abode Living.

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Putting ‘Fun’ Back Into Functionality

How do you choose soft furnishings that you will use outdoors?

  • Is how they look & feel most important?
  • or is functionality & durability the No. 1 priority?

They’re both important surely, but many (other) high quality outdoor fabrics have limited colours and designs, so unless you like basic taupe, charcoal or dull stripes, you’ll probably be left underwhelmed by visual appeal.

Some (other) outdoor cushions have every treatment under the sun which means they’ll last forever but they feel like sandpaper against your skin. What’s the point of that?!

Screen Shot 2014-05-12 at 11.38.57 AMWe’ believe soft furnishings should be SOFT, BEAUTIFUL & DURABLE. They should be inviting to the user, not just endure the sun, wind and rain, so we’ve evolved our products from the olden day thinking and introduced fun and colour without compromising functionality in outdoor conditions.

Screen Shot 2014-05-12 at 11.58.39 AMWe’ve focused on providing a versatile range of colours and designs that put ‘Fun’ back into Functionality.

Screen Shot 2014-05-12 at 11.42.44 AMThis Summer, how will you choose your outdoor soft furnishings?

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www.beachabodeliving.com.au

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How Do Retailers Bounce Back After The ‘DFC’?

Beta_testingDue to overwhelming response to our last blog “Let’s Talk About Your Saftery – AZO Dyes”, as a supplier of textile products, I’d like to offer some advice to retailers on how to claw back buyer confidence in relation to AZO dyes and reduce the risk of being subject to a product recall which could be financially devastating. Don’t fall victim to the DFC – Dye Financial Crisis

Recently, due to the enormous and very public recall of over 270,000 textile products from major retail chains that contained unacceptable levels of Azo or benzidine-based dyes, retailers and consumers are asking the question:

“Does this product contain AZO dyes?”

Since AZO dyes are not banned in Australia, in fact acceptable levels of AZO dyes are 30mg/kg or 30 parts per million, it is difficult to ascertain just by looking at a product or its labels to determine if it harmful or not, but it is the ethical and moral responsibility of all sellers to ensure the safety of their customers and not provide goods that could potentially cause harm.

For this reason I urge retailers to contact their suppliers of textile products (particularly of products that come into contact with the skin ie bedding, clothing, soft furnishings etc), and ask if they are tested for AZO dyes and if their products are AZO FREE. You are entitled to ask this so you can then confidently pass this information on to customers.

Customers who are unsuccessful in obtaining such information from retailers should contact the supplier of the product directly.

The government body Product Safety Australia have information on their website for consumers as well as businesses including retailers, online retailers, wholesalers, importers, hire companies, property managers and more. I recommend visiting this website for more information and subscribing to email alerts for changes to the product safety system, bans, standards and product testing, law and conduct, legislation, penalties and consequences, media releases, news and to check recent recalls.

Visit Product Safety Australia:
http://www.productsafety.gov.au/content/index.phtml/itemId/970225

For businesses:
http://www.productsafety.gov.au/content/index.phtml/itemId/970798

For Consumers:
http://www.productsafety.gov.au/content/index.phtml/itemId/970797

Report an unsafe product:
http://www.productsafety.gov.au/content/index.phtml/tag/ReportAnUnsafeProduct

Check recent recalls:
http://www.recalls.gov.au/content/index.phtml/itemId/952401

make safe—buy safe—use safe

The excerpt below has been copied directly from the Product Safety Government Website

Retailers: Selling safe products

As a retailer, there are a number of steps you can take to make sure the products you sell are safe.

Ensure you buy compliant products

When ordering products, make sure you specify to suppliers the need for compliance with Australian safety standards and regulations.

Ensure necessary product tests have been done

Many products need testing to check that they are safe. As a retailer you must ensure that the manufacturer or your distributor has done any required tests before supplying the products.

Check the section on mandatory standards to see whether products you intend to sell require testing. If so, ask your supplier for proof of independent testing and certification as well as test reports. You may also need to get copies of relevant standards and other documents to check this.

Check stock before you put it out

You can visually check some safety aspects, such as safety devices and labelling. Check your stock before putting it out on the shop floor or for sale online to ensure all products are safe and comply with mandatory standards.

Be cautious when advertising and marketing

It is illegal to make claims about a product that exaggerate or misrepresent what it is designed to do, so consider all of a product’s key safety aspects before advertising or marketing it.

Advertisements, catalogues and displays

Make sure that any statements about a product and any photos or displays of it show the product exactly as it is when a customer buys it. If a product comes with mandatory safety features or labeling, it may be illegal not to show these.

Marketing and sales

Don’t overstate what a product is capable of, even though it might be tempting to do this when trying to sell it. This can have safety consequences as well as legal ones. Make sure your sales staff members know to avoid this.

Work with your customers

A key difference between retailers and other suppliers is the opportunity to work directly with consumers on product safety.

In the shop

Sales staff can talk to their customers and find out what their product needs are. This way they can help people buy safe products, as well as help them understand how to use the products safely. Many hazards relate to how consumers use products.

You can advise your customers about product safety by having good product knowledge and/or providing printed information at the point of sale.

Online

Retailers selling online have an even easier way to help customers understand the safety of their products. Links to this website and other product safety websites can help make everyone aware of product safety.

Respond to recalls

You can stay aware of product recalls by subscribing to the Product Safety Recalls Australia website.

Remove stock immediately

You must quickly remove any stock affected by a recall. Take the product off sale immediately and store it away securely, so that you or staff do not return it to the floor or website.

Alert your customers

As the interface with consumers, you can help alert customers to any product safety recalls by clearly displaying recall notices in your store and/or on your website.