Top 5 Questions People Ask About Home Styling

Yvonne[5]In an interview with expert Stylist and owner of Cre8tiv Home Styling, Yvonne Thomas shares her interesting and valuable insight into the industry of home styling.

Q - Yvonne, firstly I have to ask, what actually is home styling (or home staging) and how is it different from interior decorating?

A – Great question! It’s one I get quite often.

Home styling (or home staging) is used when you are about to offer your home for sale. The goal of staging is to make the home appeal to the greatest number of potential buyers in the marketplace as we can. We do this by using furniture and accessories to improve a properties appeal and transform it into a home and lifestyle that anyone would love to see themselves living in. If you can do this well, then you have a greater chance of selling your property quicker and you will get higher offers for it. It’s part decorating, part marketing, and part psychology.

An interior designer, on the other hand, works closely with the client and takes into consideration their personal preferences. The client generally has strong specific tastes on what they like and it’s the designer’s job to pull all this together to make sure the theme they want works in their home.

The main difference between the two is that property stylist’s focus is on the potential buyer and the interior designer focus is on the home owners personal taste.

CHS - Childs Room[5]

In the photo above I turned this child’s bedroom into a functional room for either young children, teenage kids, or even use as a guest bedroom, which both appeals to the market and helps the buyer picture the potential the space has to offer.

Pinterest - Room[5]Source:

Above is a room that has been purposely designed as a child’s bedroom. From a home staging perspective, this limits the potential of the room and locks the buyer into a ‘one purpose’ room. This may be ok for a home that is marketed towards young families, but the use of giraffe’s and monkey murals on the wall limits the age group to the very young.

Q – Why is home styling so important when people are trying to sell a property? (if you have any statistics also:)

A – Styling a home for sale is more important than most people realise. It’s like when you go to sell your car. You wouldn’t really just advertise it before giving it a wash and detailing inside, or fixing minor things so its was all working in order. You can sell it without doing all that but your not going to get top price for it and it won’t appeal to many people. Buyers would look at those imperfections and would offer you a lower price for it, mainly because of the perception it hasn’t been looked after and all the work they have to do to fix it.

It’s the same with a house! To give yourself the best possible chance of selling it, you would clean it, de-clutter, and present it in the best possible light. And by arranging furniture and accessories in a much more appealing way so it flows seamlessly throughout the house, you have the best possible chance of a quick sale and for a higher price.

To show you the difference it can make, let me give you some statistics that one of my colleagues put together from a survey of 150 homes.

Non-Staged Homes Staged Homes
Average days to sell 22 days 9 days
Sales At auction 84% 97%
Average % above asking Price 0.4% 7.8%

As you can see, staging really works! These statistics are pretty consistent no matter where you go in Australia or the USA, where this concept was first established over 20 years ago

When a property is not staged, it allows the buyers the opportunity to focus on all the house’s little details, like the walls, the floors, and all the little imperfections of the house. A stylist’s job is to sell the potential the property has to offer the new buyer … not all the work they have to do to it!

Before (below)

CHS - Before Mbed1[5]Working with my client’s pieces & simply re-arranging. I brought in a few pieces to complete the look for this master bedroom.

After (Below)

CHS - After Mbed[14]

Before (below)

CHS - Before Outside[7]

After (below)

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Q – You’re an expert stylist so you’ve transformed many homes. How do you decide what look you’re going to try to achieve for a project?

A – Deciding what look to go for is pretty easy. It’s a matter of first looking at the area the property is in and the style of the home. Then it’s a matter of working out what type of buyer is typically in the market for this type of home (your real estate agent will have a good idea of this), and then working within the sellers budget to achieve the look potential buyers would love to see in a home. I work with my client’s pieces and then we work on what else is needed to complete the look.

CHS - After Unit  [7]

(Above) This after photo I used the developer’s own pieces and then added more within their budget to get this look for a young single person, as it’s a great location and vibe.

CHS - After Bed3[5]

(Above) This was for a client’s family home with a spare room which I turned into a guest room using the client’s furniture & art. Then I added in accessories – lamps, cushions & a throw.

Q - Do I dare to ask, what do you think of these reality TV shows where different teams of people are competing against each other while renovating and decorating different rooms within the same house?

A – I love those shows! They have definitely helped homeowners to become more aware of how furniture and accessories (including cushions!) can totally transform the look of a room and sell a house. I must admit I’m a little addicted to these shows although I can sometimes go a little nuts with why they do some things at times!

One of the things some teams do wrong is they add too much of their own personal taste into a room, which can often be quirky and left of field. Sometimes this works but at other times it over powers a room and throws off the whole feel of the space.

Still, I love all the before and after’s of the rooms.

Q - And finally, do you think the knack of home styling is just something you either have or you don’t? or is it a skill you can learn?

A – Styling, just like interior decorating, is very much a personal taste. With styling a home for sale there are certain rules you should follow, but it’s still a skill anyone can learn. Practice and keeping in mind you are styling for an entire market segment and not one individual is key. There’s really no right or wrong when it comes to styling; its just experience and knowing what works.

I do believe there are naturals and they find it easy to see a room without anything in it and know what would work. It definitely can be learnt and the skills refined with experience.

I’m going to sneak in another quick question Yvonne, what would be your 3 hot tips for anyone who wants to give home styling in their own home a go (or is currently competing on The Block)?

Last season I was so addicted to The Block! I loved the transformation of that amazing building. I wonder how this season will go?

My top 3 tips on styling your place for sale would be -

  1. De-clutter – get rid of all personal items, papers, excess family photo’s off walls, toys, junk mail etc. Throw away, give away, store away, or sell this clutter. You really want to open up the house as much as you can. Buyers intuitively look for space when buying a home, so freeing up walls and corners of clutter can really open up a room.
  2. Once you’ve de-cluttered, walk through your home with a fresh eyes. Try to see it as what a buyer would see. Start at the front door and walk through the house and ask yourself- What is the flow like? Is it easy to walk through without being blocked? When you walk into a room, where are you eye’s naturally drawn to? This is the focal point of the room and if it’s not where you want people to naturally be drawn to, then it’s time to re-arrange.
  3. Accessorize! Accessories are what make any the space ‘pop’ and gives that “wow” factor. Cushions are a MUST for lounges and bedrooms, as well as artwork, lamps (not little ones), vases, plants, and books to name a few. But don’t over do it and clutter the home up either. Balance your space!

Good to know!

Well thank you so much Yvonne for sharing your wisdom and I know I’ll definitely be taking the advice from you to get top dollar for my home.

For more info about Cre8tiv Home Styling or to contact Yvonne for a consultation, visit her website:

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Photo Sources

Cre8tiv Home Styling

Unit – Your Style Homes

Get All The Information

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You walk into a beautiful store, full of beautiful things.

You’re greeted by the shopkeeper:

“Good morning, let me know if there’s anything I can help you with.”

“Thankyou” you reply, but you probably prefer to be left to your own devices.

You browse the shop looking at everything and occasionally picking things up to turn them around in search of the tag.

You might find the brand name, or the price but perhaps occasionally you find something more.

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The answers to your questions. The solutions to your problems.

If you have ever experienced cushions that fade, cushions that have become mildewed or wet in the rain. You know that these are 3 things an OUTDOOR CUSHION MUST HAVE.

So now you also know you’re getting GREAT VALUE for MONEY.

Swing tags should give you more information about the product than just the price. They should help you make informed decisions, saving everybody time.

All our swing tags and care labels are designed to inform customers of the things they care about.

Just another reason to choose Beach Abode Living.


Putting ‘Fun’ Back Into Functionality

How do you choose soft furnishings that you will use outdoors?

  • Is how they look & feel most important?
  • or is functionality & durability the No. 1 priority?

They’re both important surely, but many (other) high quality outdoor fabrics have limited colours and designs, so unless you like basic taupe, charcoal or dull stripes, you’ll probably be left underwhelmed by visual appeal.

Some (other) outdoor cushions have every treatment under the sun which means they’ll last forever but they feel like sandpaper against your skin. What’s the point of that?!

Screen Shot 2014-05-12 at 11.38.57 AMWe’ believe soft furnishings should be SOFT, BEAUTIFUL & DURABLE. They should be inviting to the user, not just endure the sun, wind and rain, so we’ve evolved our products from the olden day thinking and introduced fun and colour without compromising functionality in outdoor conditions.

Screen Shot 2014-05-12 at 11.58.39 AMWe’ve focused on providing a versatile range of colours and designs that put ‘Fun’ back into Functionality.

Screen Shot 2014-05-12 at 11.42.44 AMThis Summer, how will you choose your outdoor soft furnishings?

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How Do Retailers Bounce Back After The ‘DFC’?

Beta_testingDue to overwhelming response to our last blog “Let’s Talk About Your Saftery – AZO Dyes”, as a supplier of textile products, I’d like to offer some advice to retailers on how to claw back buyer confidence in relation to AZO dyes and reduce the risk of being subject to a product recall which could be financially devastating. Don’t fall victim to the DFC – Dye Financial Crisis

Recently, due to the enormous and very public recall of over 270,000 textile products from major retail chains that contained unacceptable levels of Azo or benzidine-based dyes, retailers and consumers are asking the question:

“Does this product contain AZO dyes?”

Since AZO dyes are not banned in Australia, in fact acceptable levels of AZO dyes are 30mg/kg or 30 parts per million, it is difficult to ascertain just by looking at a product or its labels to determine if it harmful or not, but it is the ethical and moral responsibility of all sellers to ensure the safety of their customers and not provide goods that could potentially cause harm.

For this reason I urge retailers to contact their suppliers of textile products (particularly of products that come into contact with the skin ie bedding, clothing, soft furnishings etc), and ask if they are tested for AZO dyes and if their products are AZO FREE. You are entitled to ask this so you can then confidently pass this information on to customers.

Customers who are unsuccessful in obtaining such information from retailers should contact the supplier of the product directly.

The government body Product Safety Australia have information on their website for consumers as well as businesses including retailers, online retailers, wholesalers, importers, hire companies, property managers and more. I recommend visiting this website for more information and subscribing to email alerts for changes to the product safety system, bans, standards and product testing, law and conduct, legislation, penalties and consequences, media releases, news and to check recent recalls.

Visit Product Safety Australia:

For businesses:

For Consumers:

Report an unsafe product:

Check recent recalls:

make safe—buy safe—use safe

The excerpt below has been copied directly from the Product Safety Government Website

Retailers: Selling safe products

As a retailer, there are a number of steps you can take to make sure the products you sell are safe.

Ensure you buy compliant products

When ordering products, make sure you specify to suppliers the need for compliance with Australian safety standards and regulations.

Ensure necessary product tests have been done

Many products need testing to check that they are safe. As a retailer you must ensure that the manufacturer or your distributor has done any required tests before supplying the products.

Check the section on mandatory standards to see whether products you intend to sell require testing. If so, ask your supplier for proof of independent testing and certification as well as test reports. You may also need to get copies of relevant standards and other documents to check this.

Check stock before you put it out

You can visually check some safety aspects, such as safety devices and labelling. Check your stock before putting it out on the shop floor or for sale online to ensure all products are safe and comply with mandatory standards.

Be cautious when advertising and marketing

It is illegal to make claims about a product that exaggerate or misrepresent what it is designed to do, so consider all of a product’s key safety aspects before advertising or marketing it.

Advertisements, catalogues and displays

Make sure that any statements about a product and any photos or displays of it show the product exactly as it is when a customer buys it. If a product comes with mandatory safety features or labeling, it may be illegal not to show these.

Marketing and sales

Don’t overstate what a product is capable of, even though it might be tempting to do this when trying to sell it. This can have safety consequences as well as legal ones. Make sure your sales staff members know to avoid this.

Work with your customers

A key difference between retailers and other suppliers is the opportunity to work directly with consumers on product safety.

In the shop

Sales staff can talk to their customers and find out what their product needs are. This way they can help people buy safe products, as well as help them understand how to use the products safely. Many hazards relate to how consumers use products.

You can advise your customers about product safety by having good product knowledge and/or providing printed information at the point of sale.


Retailers selling online have an even easier way to help customers understand the safety of their products. Links to this website and other product safety websites can help make everyone aware of product safety.

Respond to recalls

You can stay aware of product recalls by subscribing to the Product Safety Recalls Australia website.

Remove stock immediately

You must quickly remove any stock affected by a recall. Take the product off sale immediately and store it away securely, so that you or staff do not return it to the floor or website.

Alert your customers

As the interface with consumers, you can help alert customers to any product safety recalls by clearly displaying recall notices in your store and/or on your website.

Let’s Talk About Your Safety – ‘Azo’ Dyes

No doubt you’ve heard about AZO dyes in the media lately. Screen Shot 2014-05-27 at 10.47.21 AM

“AZO Dye Recall Hit Major Aussie Retailers”
“Recall of Thousands Of Textiles After Testing Of AZO Dyes”
“AZO Dyes Linked To Carcinogen Causing Cancer”

What are AZO Dyes?

According to the ACCC Product Safety Information: “Azo dyes are a large class of very effective synthetic dyes used for colouring a variety of consumer goods such as foods, cosmetics, carpets, clothes, leather and textiles.

A small proportion of azo dyes contain, or can break down to form, a class of chemical substances referred to as aromatic amines.

The World Health Organisation (WHO) International Agency for Research on Cancer (IARC) have classified some of these aromatic amines as known, or suspected, human carcinogens. A carcinogen is a substance that is capable of causing cancer.”

What are the hazards?

Benzidine and other aromatic amines may be absorbed through the skin from dyed clothing and articles where there is direct and prolonged contact.  The amount of aromatic amines released from dyed articles can increase with body heat, sweat or saliva.

Some recent ACCC (Australian Competition and Consumer Commission) testing on common textiles prompted the recall of over 207,000 products that were found to contain unacceptable concentrations of certain ‘AZO’ dyes.

The ACCC takes the view that the total maximum level of hazardous aromatic amines in articles in direct and prolonged contact with the skin should be 30 mg/kg (which is 30 parts per million). Some expert authorities recommend ZERO Exposure to certain ‘AZO’ dyes and have advised consumers should stop using textiles containing ‘AZO’ dyes immediately.

Screen Shot 2014-05-27 at 10.49.29 AMKeep your family safe.

Ask if products contain AZO dyes or check the register for recalled products.

* Beach Abode Living products are ‘AZO’ FREE !!

We continually engage independent inspection agencies to inspect and test our products to ensure they do not contain harmful substances including ‘AZO’ dyes. Our testing has recorded NIL harmful chemicals.

Read: 10 Incredible Benefits Of Our Products




Awesome Aussie Beachy Stores

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If you love the BEACH and all things BEACHY, you’ll might already be very familiar with these awesome beachy stores.


Sunnyjim LOGO

Sunny Jim Sunshades, Beach Bags, Totes and Throws – All you need for a day at the beach!

Shop now at Sunny


Sunny Jim is a summer-inspired lifestyle brand that will change the way you think about beach umbrellas and beach tents with its line of beach shades. Made from quality UPF 50+ treated and tested fabrics, they allow you to enjoy the outdoors in style with maximum UV protection. And the summer 2013/14 range of beach shades, 100% cotton throws and designer bags are bold, bright and matching.

- Sun shades
- Beach Throws
- Beach Bags, Totes, Backpacks & Makeup bags



Treasured Interiors – Coastal Style Furniture, Homewares, Fashion and Interior Styling

Kirra Beach Shop: 1 & 2, 100 Musgrave Street, Kirra, Qld 4225 Ph 07 5536-5233 | Fax 07 5536-5674 Open 7 days a week 9am to 5pm – Mon – Fri 9am to 4pm – Sat – Sun
Currumbin Beach Shop: 1, 788 Pacific Parade, Currumbin Beach, Qld 4223 Ph 07 5534-3883 | Fax 07 5536-5674 Open 7 days a week 9am to 5pm – Mon – Fri 9am to 4pm – Sat – Sun

Visit Treasured Interiors Website

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With 2 showrooms on the Gold Coast – Kirra Beach and Currumbin Beach, Treasured Interiors are renowned for their coastal chic style.
They distinguish themselves from selling mass-produced products and Interior Stylist, Deb Rockwell, personally sources the many unique items that add character and personality to your home. Each piece is of the highest quality and they pride themselves on their unique finds, however this means their stock is limited.



Shack Yamba – Coastal Homewares – Gift – Lifestyle – Fashion

Visit shop Yamba: 30 Coldstream Street – Yamba – NSW – 2464

Visit Shack Yamba Website

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Located in the picturesque town of Yamba NSW, Shack Yamba opened its doors in May 2011 with a focus on providing beautiful quality homewares, giftware, lifestyle products and fashion. The ever-changing collection which ranges from casual chic to stylish, eclectic and unique aims to consistently inspire and delight! A strong influence of colour and design is evident throughout the store; pieces are lovingly sourced and hail from all four corners of the globe.

Whether you are looking to breathe new life into your home, find the ‘perfect gift’ for that someone special or simply indulge, Shack Yamba offers a truly relaxing retail experience each and every time you visit.

- Men’s fashion
- Women’s fashion
- Home and Gifts
- Jewellery
- Kid’s



Freshwater House – A stunning range of Home wares & Gift wares

Freshwater House: 1/48 Lawrence Street , Freshwater, Sydney, Australia 2096
Visit Freshwater House Facebook Page

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The Outdoor Furniture Specialists – Open the doors to a fresh new way of outdoor living.

The Outdoor Furniture Specialists are the only true outdoor furniture specialist retailer in Australia. They provide only quality outdoor furniture sourced from reputable local and international suppliers.

Their vast product range features both dining and occasional pieces in aluminum, timber and wicker, as well as a variety of outdoor accessories including umbrellas, cushions and decorative pieces. They aim to complete the entire outdoor living experience for their customers.

Shop now at

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- Outdoor Dining Settings
- Tables
- Chairs
- Lounges
- Umbrellas
- Accessories



Beach Abode Living – Quality Beach Style Homewares

Shop now at Beach Abode

Outdoor UV Cushios Yellow Mykonos Blue

You don’t have to live near the beach to find something you’ll love at Beach Abode Living. They’re all about helping you create the home and lifestyle that makes you feel like you’re on holidays everyday! All their products are inspired by the sea and coastal living and designed to allow everyone to appreciate and enjoy the great Australian lifestyle.

- Outdoor Cushions and Covers- Extra Large Beach Bags
- Quilt Cover Sets
- Beach Towels
- Director’s Chair Covers
- Napery
- Gift Cards & more

PANTONE Colours for 2014

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The 2014 Beach Abode Living range of soft furnishings predominantly revolve around these 10 striking PANTONE Colours.

There’s plenty of Bold & Bright to create cheeky accent but also careful consideration given to the coastal palette and the softer Hampton’s hues.

coastal hues

Many of the BAL cushion designs this year will feature either 2 main colours with a contrast piping or a single colour with different designs on both sides. This simple idea stretches the versatility of each piece and blends seamlessly with coordinating soft furnishings such as napery and fun bunting flags.



Stay tuned for new designs including Palm Trees, Pineapples, Coral, Sea Horses, Starfish and Flamingos!


Join our mailing list to be notified as soon as these are available in store.

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Coastal Style Decorating Guide Part 7: Display and Adornment


# Display and Adornment

display and adornmentBeach Wedding Decor Photo from Pinterest

Don’t you just love a beach wedding! Its definitely an occasion where you’re allowed to go a little OTT (Over The Top)

Coastal decor is an essential part of coastal style but there can be a fine line between sophisticated and tacky. Decorating your beach house with things you’ve collected, made, or have a real connection to will make it right for you.

Specimens of shells, coral and other past marine specimens are a popular way to bring the beach to your home however they should only be collected with proper regard for the environment. When adorning your home inside and out, experiment with different textures of glass, wood, stone, shell, driftwood, coral, seaweed, string, seagrass and fresh flowers.

nautical-cottage-beach-3-675x448Photo from abeachcottage

Key Features:
* Common shells that wash up on your local beaches can be just as inspiring and attractive as rare and antique marine treasures but less is definitely more when putting them on display. Don’t go overboard with decorative nautical paraphernalia, instead exercise restraint to maximise appeal and impact of each piece.


* Arrange a few seashore treasures on a table, tray or bookshelf.
* I love this idea (below) The perfect keep sake of precious holiday memories… small old jars and with a few shells, driftwood, stones and sand collected from beaches you holidayed at.

Urlaubserinnerungen: GlŠser

Photo from DIY Enthusists

Something a bit special… A beautiful glass table lamp with shells inside


Photo from Everything Coastal

* An odd telescope, lantern, nautical search light, barometer, nautical compass, angel, buoy, ship’s wheel or pair of paint stripped oars announce a nautical theme, similarly cotton canvas striped bunting flags, shipping charts and model yachts offer a playful oceanic feel.

Photo from RNG Construction

* Turkish or beach towels and straw hats hanging on hooks near the door are a perfect reminder of the casual nature of this home.

Photo from Meghan Carter

* Soft woven raffia baskets, clumps of turquoise colours bottles and nautical artwork or old surfboard propped up against the wall achieves a look of relaxed spontaneity.

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Coastal Style Decorating Guide Part 6: Fabrics


# Fabrics That Create a Coastal Look and Feel

Calm Aqua NaperyPhoto above: “Calm Mist” Aqua Leaf Table Cloth

Coastal homes are notorious for beaming with nautical stripes and maritime motifs. Soft furnishings that are hard-wearing, high quality and simple in design and mix and match with ease. Start with a design scheme that is based on natural plain textured fabrics – and take your cues from nature.

# Key Features

* Quality rather than quantity is fundamental. The materials you opt for must be hardy, washable, and where possible resistant to intense weather conditions. Outdoor soft furnishings should be water repellent, UV resistant and mildew resistant to endure harsh weather conditions of sunny seaside abodes.

* Go for a mix and match look in similar colours but different patterns or vice versa. In your outdoor space, if you like the modest pastel coastal colour palette choose a simple mix and match collection like the Hampton’s Range or if you’re like me, you could add a splash of colour and fun. Bright stripes, and geometric patterns add a sense of fun and playfulness to your outdoor room, deck, lounge.

Outdoor Cushion Covers – UV Treated, Mildew Resistant, Water Resistant – buy them here

Screen Shot 2016-03-03 at 11.45.11 amCoastal Cushions – Coastal Style – Hampton’s Range Screen Shot 2014-07-28 at 4.14.43 PM

Bright Beachy CushionsScreen Shot 2016-03-03 at 11.45.31 am

Palm Tree Pineapple Tropical CushionsScreen Shot 2016-03-03 at 11.45.48 am

Beach Outdoor Cushion Covers OnlineScreen Shot 2015-05-15 at 11.35.07 AM

Floral cushion – Hibiscus designScreen Shot 2015-05-15 at 11.31.14 AM
* Incorporate sky blues, dusky greys or pale turquoises and foamy whites in cotton, cotton canvas, linen or hand-knitted fabrics.

There’s nothing better than high quality 100% cotton bed sheets – don’t settle for polyester, especially in Summer. Cotton is a natural fibre that allows the body to breathe and absorbs moisture keeping you cool. Nothing says coastal style – like ticking stripes…

Aqua green SheetsPhoto above: Ticking Stripe Cotton Bed Sheets

Photo above from The White Company

* Mixing vintage fabrics with a couple of accent pieces such as a button style or a patchwork cushions accomplishes a lived-in look and feel.

Photo above from Film in the fridge

* Create a sense of casual relaxation with the inclusion of natural or striped rugs, cushions and throws.

a beach cottage
Photo from

Director’s chairs can be soooo beachy, but if you want to coordinate your look with everything else, chair covers can be the answer. Look for 100% cotton again, as they will be more comfortable to sit on and absorb moisture from your body, keeping you cool.

Directors chair cover GelatoEmerald

Previous Posts on this topic: 

Part 1: Architecture & Design
Part 2: Floors, Walls & Ceilings
Part 3: Natural and Artificial Light

Part 4: Using Colour
Part 5: Textures & Materials

Future Posts:

Part 7: Display & Adornment



A Superb Valentine’s Day Gift….

Love Hearts I Love You Love Hearts

Valentines Day is almost here!!!

Add this to your ‘wish-list’ and send a wishlist email so they can buy it in a flash!

‘LOVE’ Quilt Cover Set Available in King, Queen, Double and Single.

Quilt Cover Love

Bright, fun happy words of LOVE … to keep the mood playful

100% Cotton 250 Thread Count – Not too heavy, not too light…. Just right!

Reversible Quilt Cover has an understated modern orange stripe on the other side for a different look.

Its like having two quilt covers in one!

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